ART OF REBRANDING — Britta Wichary

A Girl’s Guide to Rebranding

FROM MINDSET TO MANICURE

INTRODUCTION

Welcome – your highest self is waiting for you.

Intentionally redefine your identity. The Art of Rebranding is a digital series that guides you through a complete rebrand from mindset to manicure.

You can choose to re-invent yourself at any time in life. If we haven’t met, I’m Britta – a professional Art Director and Brand Designer with the expertise to translate business brand design into personal brand design. I’ve reinvented myself through the many eras of my life, and I’ve designed a system to jump start your evolution into your ideal self.

Spend quality time with yourself to learn where you are and where you want to go. Be introspective and learn to love your own company. Define why you are pursuing growth.
Define passions and hobbies. Start to create routines to develop your ideal identity.
Define a path to pursue.
Evaluate your inner circle. Seek communities that align with your ideal identity.
Define a health & fitness routine to become the strongest, fittest version of yourself.
Define a beauty routine that aligns with your ideal identity through skin, makeup, hair, and maintenance.
Start to explore and define the personal style that aligns with your ideal identity.
Integrate learnings from chapters one through seven to develop a routine that builds and embodies your ideal identity.